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Before the internet appeared on the scene keywords would probably have been thought of as the important words in a speech or article but now keywords have a similar but far more important role.
When we talk about keywords we are talking about the words and phrases that people use that are specific to what they are looking for or what you are writing about on your blog or website. In this article the word "KEYWORDS" itself is the important keyword but keywords can mean a phase of 3,4 or even more words. It describes a word or words that people type in to a search engine search box and it is the word or words that you try to include in your web page title, heading and article so the search engines know what your page is about and, hopefully, they decide to rate your page well for that keyword and put you near the top of the search results when people search for that phrase.
The only problem is that we have no idea what people are searching for. You might think an article about 'trimming poodle toenails' will prove very popular but the reality may be that nobody, and I mean nobody, is searching for that particular phrase. The result will be that having slaved over your keyboard to produce a great article about that subject, nobody ever visits your web page. We need to know what people are looking for BEFORE we start writing that superb article for our website.
For some time now it has been possible to make use of the Google Keyword Tool to give you a lot of ideas but it has something of a reputation for inaccuracy when it comes to the numbers and it is limited in how many results it supplies you with. It is a whole lot better than nothing but we need something better to know what popular and more obscure search terms people really use.
Now the search engines care about this too. They want to make life easier for people using their search engines so they provide hints on what you might be searching for. When you start typing a search phrase on the main search engine pages it will pop up a list of things you might be searching for. These are lists of pages that people typed in before so we know these are popular search terms. If only we could capture all that valuable information.
In the past there wasn't a way to do this but now we can with a tool released by the highly regarded Jonathon Ledger who has a reputation fro producing top quality and reliable software tools to help webmasters achieve greater success. This product is being released on the 21st June 2010 but you can only buy this tool over a 5 day period after that it will be withdrawn from sale so don't hang about on this one. If you are reading this after it has closed I can only apologize.
There is an excellent video explaining exactly how you can use this software to find hundreds of keywords and keyword phrases that people are searching for on the internet and even if you have no interest in buying you will find it useful to watch and learn a little more about keywords and why they matter. Check it out here.. Keyword Snatcher
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New blog post – Get Traffic By Finding The Keywords Web Users Are Looking For: http://tinyurl.com/26sauqe check it out